What can you do for advertisers/brands? We enable brands big and small to reach precision-targeted audiences, with quantifiable results. Baked-in social targeting capabilities help us micro-target ads within social networks and niche community sites. We also offer rich media ad units for the social web that measure brand perception and ad effectiveness – giving advertisers insight they can use to increase ROI across all ad channels, whether online or offline.
What can you do for developers? We help developers of social websites and applications make more money and expand their audiences. We tell them who’s visiting their sites or using their applications, including details about activity, traffic, demographics, interests and social actions within the social web. Developers use this insight to optimize their apps to boost traffic and revenue.
What is Sometrics? Sometrics offers social intelligence – a deep understanding of who’s doing what within social networking websites and applications. We unlock the potential of the social web for app developers and brands both big and small - providing the most relevant and effective audience analysis and social ad targeting available. Founded in 2007 by Matt Gray, Joseph Hsieh, and Ian Swanson, our diverse and talented team is headquartered in downtown Los Angeles, California.
We live and breathe social media, as both enthusiasts and developers. We created Sometrics to meet what we see as the biggest need and opportunity online – a way to monetize the social web.
Who does Sometrics work with? Sometrics works with publishers and advertisers interested in or currently interacting within the social web. We also form strategic partnerships, as appropriate – always looking for ways to bring value to our clients.
Why the social web? Knowing your audience is crucial when trying to build an active, growing community, and the social web delivers a wealth of data that no other medium possesses. Social analytics and advertising create an opportunity to understand and reach audiences in unprecedented ways.
What platforms does Sometrics support? Facebook, Myspace, Bebo, Friendster, hi5 or your site. Our analytics and ad managing capabilities span major social networking communities to the far reaches of ultra-targeted niche sites.
How is Sometrics different than other companies? Our one-two punch: We combine social analytics with social ad managing/social branding. We don’t just aggregate the information, we give developers and advertisers the tools to use that insight to help increase revenue, expand audience reach and meet their business goals.
Our depth within the social web: We were the first to tailor our analytics and ad managing solutions expressly for the social web. Because we focus on social networking platforms and applications, we provide the most relevant and effective audience analysis and social ad targeting available.
How much does it cost? Nothing!
What about personal, identifiable data? We take privacy very seriously. We don’t collect any personal data from social APIs, such as names, contact info, etc. All aggregate metric data (gender, age, etc.) cannot be linked back to an individual. Please visit our Privacy Policy for further information.
Will you make our data public? Never. We know your data is important and we won't share it or make it public.
How do I get started?
Have more questions? Contact us here.
