Company

2010

September 08

Sep 25, 2008

Sometrics Adds Digital Elements IP Intelligence Technology

Sometrics, a maker of analytics and ad-serving solutions for the social Web, is adding Digital Element's IP Intelligence technology to help its clients...

Sep 23, 2008

Interview with Ian Swanson, Sometrics

As companies figure out a way to monetize social media, one of the areas which has been lacking is a way to measure the impact and effectiveness of social...

Sep 22, 2008

4 startups you can't ignore

Recognizing that many analytics tools focus on being a one-size-fits-all solution for virtually every application across the web, Sometrics decided to...

Sep 21, 2008

Social Advertising Metrics

Many companies continue to stress that “engagement” is the most valuable component of campaigns on social networks. If that’s the case, how do we...

Sep 18, 2008

Making Money From Social Ties

Social networks might be popular, but the industry is struggling to find a way to turn all those users into a big payday. This conundrum is the focus of...

Sep 18, 2008

Making Money from Social Ties

Advertisers are building complex applications to try to engage users on social networks. Social networks might be popular, but the industry is struggling...

Sep 16, 2008

Sometrics Releases Social Media Advertising Management Platform

Sometrics today launched “Social Ad Manager,” which was designed to help social networks manage their advertising inventories. The product aggregates...

Sep 15, 2008

Sometrics Rolls Ad Optimization Software

Los Angeles-based Sometrics said Monday that the firm has officially launched a new product, Social Ad Manager, which the firm says is designed to help...