Company
December 08
Virtual Currency: monetizing social networks 1 fake dollar at a time
A few days ago Sometrics, an analytics tool for social networks, launched it’s new venture into virtual currency. If you’re not a die hard social...
2008 Audience Measurement Recap
Quality. Simplicity. Transparency. These demands were loud and clear at the IAB Audience Measurement Leadership Forum on December 8 in New York City....
Alternative Payment Systems Power Social Monetization Growth
I've previously blogged about the rise of virtual goods and overall premium services in virtual worlds, social media and gaming, but one key component...
The Social Advertising Race Has Begun
When Google and Facebook launched their social identity platforms over a week ago, few people realized the changed that occurred. It’s not surprising...
Sometrics Launches Virtual Currency Dashboard for Developers
Social analytics and ad network service Sometrics tonight announced a new service for developers who are integrating virtual currency offers from multiple...
Sometrics Launches Virtual Currency Platform
Today Sometrics will be announcing the launch of their Virtual Currency Platform. Companies like Offerpal, Social Cash, SuperRewards, Social Media, and...
30 under 30: The young and the restless in DM
DMNews gathered the best and brightest ‘whiz-kids' in the industry to present its first-ever “30 under 30” list -- thirty finalists that were judged...
IAB Audience Measurement Forum Calls for Clarity in Digital Metrics
The second annual Audience Measurement edition of the Interactive Advertising Bureau’s Leadership Forum series convened in New York on Monday and a...
The Social Web: A New Kind Of Engagement Ring
With the economy in serious limbo, advertising buys must be smarter and more strategic than ever. These days, the conventional wisdom holds that marketers...
