
Video: Sometrics measures ad effectiveness on the social Web, says co founder Ian Swanson
New tools from a wide range of companies including incubator Betaworks (with its new product, Chartbeat), Lotame, Kissmetrics, Kontagent and Sometrics...
AdTech: Sometrics
In the US, social network analytics firm Sometrics has unveiled new rich media ad units which the firm says provide advertisers with detailed intelligence...
Sometrics Unveils New Rich Media Ad Units for the Social Web; Units Measure Brand Perception, Ad Effectiveness
Giving advertisers a cost-effective way to acquire brand intelligence that will help them increase ROI across the board, Sometrics (http://www.sometrics.com)...
Sometrics - Ian Swanson, CEOSpecializes in brand advertising for social webIndustry leader in social analyticsAnnouncement: "Social Branding" - 'real ROI...
